Pre-requisites: None

What is Blueprint for World Class Selling? World Class Selling can be defined a number of ways, for the purpose of this seminar, world class selling is defined as simply....significant, profitable revenue growth that is sustainable. As the old adage goes, and as the many charged with sales growth would attest to, "that's easier said than done". So what are the ingredients to achieving and sustaining significant, profitable revenue growth? During this seminar you will hear what the best of the best say it takes to achieve world class selling.

Needs & Benefits: Selling today has many challenges. More informed buyers, increased competition and the commoditization of products to name a few.

Today, more than ever, an organization's sales and marketing efforts must:

• be able to stimulate interest with buyers who are "not-looking" to change suppliers
• effectively penetrate new and existing markets and customer accounts
• communicate consistent and persuasive messages of differentialing value
• be in aligned so as to maximize lead generation and conversion success at the best cost/results ratio

Course Description: During this seminar you will hear what extensive studies and experiences reveal are the critical factors for successful selling. Information will be shared from several highly respected sources including CSO Insights, Sales Performance International and Source One. Key findings from the 2008 - 2009 Sales Performance Optimization Study will be shared along with the extensive practical experience of the seminar's speaker that spans three decades. Attendees will leave this informative, value packed seminar armed with what it takes to improve sales performance and achieve sustainable, more profitable, revenue growth.

Who Should Attend? Sales Executives, Managers, Sales and Marketing Personnel