Bob Zaruta

Director – Palladium Business Growth Services

In 2002, with the goal to better establish strategic business relationships with companies, the Manufacturing Extension Partnership (MEP) created nationally the Professional Business Advisor (PBA) program. Bob was selected for the program based on his previous business ownership, management, and consulting experience. Bob successfully participated in various trainings to become certified as a PBA representing NEPIRC.

“As a Professional Business Advisor, it begins with me acquiring a solid understanding of your company’s business including the marketplace you compete in and the issues and challenges facing your organization. It is my personal goal to develop a trusted relationship that enables me to work side by side with management on your company’s big picture – implementing solutions that address every aspect of your company’s operations and yield immediate as well as long-term, sustainable benefits.”

Bob has also helped companies bring clarity and direction to their goals, strategies, and action plans. Specifically, he has assisted owners and management teams in developing and implementing strategic plans and can help your company become a strategy-focused organization. “The strategic plans that result from my involvement are not binders collecting dust, but rather workable, highly visible tools that can be used everyday to implement existing strategy and to link strategy to operations and people’s jobs. The fact is a strategy-focused organization is better able to make the changes necessary to compete and to take advantage of changing business conditions and new opportunities.”

Bob is also qualified to assist your business grow its top line through Sales Training and Sales Management services. Bob has a proven record of accomplishments in sales, sales management, and sales training working with premium products and services across multiple, highly competitive industries. “How and where your sales people sell can go along way in reversing any downward trends you may be experiencing in sales and/or your selling prices and margins. Sales success today is about creating demand for existing products and services through relationship building, solution selling, and strategic account marketing.”

Bob is a graduate of King’s College, Wilkes-Barre, PA, where he obtained a B.S. Degree in Business Administration with minor studies in Economic and Information Systems. Prior to joining NEPIRC in January of 2000, he held management positions with international and regional companies in the employment staffing, electronic security, telecommunications and computer industries.

Direct (570) 704-0028
bob@nepirc.com